Caffecitos, a beloved coffee truck in Oxford, MS, brings a cozy atmosphere to the community.
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Sponsor Our ArticlesCaffecitos, a coffee truck in Oxford, Mississippi, owned by former wedding photographers Pablo Corona and Chad Collier, has quickly become a beloved local favorite since its debut in 2021. The vibrant yellow truck not only serves excellent coffee but also creates a warm community atmosphere. With a unique mobile format and a focus on personal interaction, Caffecitos has attracted a loyal customer base, blending flavorful drinks with a cozy vibe. The owners prioritize work-life balance, ensuring a positive experience for both employees and customers.
In the heart of Oxford, Mississippi, the vibrant and bustling coffee scene has been turned on its head by the arrival of Caffecitos, a delightful coffee truck co-owned by former wedding photographers Pablo Corona and Chad Collier. Since its debut in 2021, this bright yellow truck has become more than just a spot for caffeine; it’s a cherished cultural icon that has brought the community together through its warm atmosphere and high-quality drinks.
Pablo and Chad’s story begins in the exciting world of wedding photography. They first crossed paths in 2008 in New York City and then brought their creative talents back to Oxford in 2010. Their shift from behind the camera to the coffee world was inspired by the surge in coffee’s popularity during the Covid-19 pandemic, especially amongst the college crowd at Ole Miss. With Chad’s background managing three Highpoint coffee shops and his stint at Starship at Ole Miss, the duo felt they were ready to brew something special.
What sets Caffecitos apart from the typical coffee chain? For starters, their mobile format allows them to keep things personal and intimate. Instead of going toe-to-toe with the likes of Starbucks and Dunkin’ Donuts, the team decided to embrace a cozy and approachable vibe. This approach paid off handsomely, as the truck quickly developed a loyal following, thanks in part to Pablo’s lighthearted “game show host” style and Chad’s behind-the-scenes deftness as the “executive producer.”
Caffecitos stands out not only thanks to its cheerful yellow exterior but also due to its impressive social media presence. Pablo has seen the truck’s Instagram followers soar from zero to a staggering 7,000, and with that growth, the daily customer count has too. The connection that Caffecitos fosters with its customers goes beyond mere transactions; it’s about creating a sense of community.
One of the secrets behind the success of Caffecitos is its commitment to a healthy work-life balance. The truck is open only until noon on weekdays and doesn’t operate on weekends. This decision allows Pablo and Chad to keep their spirits high and maintain their enthusiasm for their craft. They’ve turned a simple coffee truck into a thriving business, leading to frequent discussions about a potential brick-and-mortar location. For now, though, they appreciate the uniqueness of their mobile setup and the novelty it brings.
The buzz around Caffecitos is not just about the caffeine; it’s about the feeling customers get when they visit. Regular patrons echo the sentiment that it’s the atmosphere and personal interaction that keep them coming back. Whether it’s a quick chat with Pablo or a warm smile from the staff, every person is made to feel special and appreciated. Regular customer Brianna Szewczyk has noted how everyone feels loved at Caffecitos, further solidifying its place in the community.
Caffecitos has also recently made some staffing changes. With the departure of popular team member Teresa Adams, the savvy team welcomed Sydney Parker, who has already made a splash by introducing a new signature drink called the “white Irish mocha.” The menu continues to evolve, reflecting the community’s tastes while keeping the quality high.
For those curious to try this delightful coffee experience, you can find Caffecitos at 1801 University Ave in Oxford. Whether you’re a coffee connoisseur or just someone looking for a warm beverage and a welcoming atmosphere, Caffecitos promises to brew up a delightful experience that you will not forget!
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